Red Bull: Severance Packages

Red Bull GmbH is an Austrian company primarily known for its energy drinks and involvement in sports sponsorships. It was founded in 1984 by Dietrich Mateschitz and Chaleo Yoovidhya, with its flagship product, Red Bull Energy Drink, launching in 1987. The company operates in 177 countries and employs over 17,800 people worldwide. Red Bull entered the Canadian market in 2004, establishing its headquarters in Toronto. The company offers roles in areas such as marketing, sales, distribution, and event management.

Globally, Red Bull owns sports teams like Red Bull Racing in Formula One and football clubs including RB Leipzig and FC Red Bull Salzburg. The company’s ownership is shared between Chalerm Yoovidhya, who holds 51%, and Mark Mateschitz, who owns 49%, following the legacy of its founders.

Red Bull layoffs

• No significant layoffs have been reported.

Severance pay for Red Bull employees

Non-unionized employees at Red Bull are entitled to up to 24 months of severance pay when laid off or terminated without cause, whether full-time, part-time, or hourly. Independent contractors may also qualify for severance if they have been misclassified.

Key severance facts:

• Severance Pay: Can reach up to 24 months’ pay based on factors like position, tenure, age, and ability to find similar work. Learn more about severance pay, and explore resources that explain how it works in Ontario, Alberta and B.C.
• What’s Included: In addition to salary, severance may cover bonuses, commissions, and other compensation.
• Deadlines: You have up to two years from termination to pursue severance, regardless of any employer-imposed deadlines, which are not legally enforceable.
• Better Packages: We have successfully secured much larger amounts for individuals employed across a variety of positions, from entry level jobs to executives.

Note: Even if dismissed for cause, employees might still qualify for severance due to the strict legal standards required for just cause. Learn more about termination for cause.

LEARN MORE
• Severance for provincially regulated employees
• Severance packages in mass layoffs
• How severance pay works by company
• Severance for federally regulated employees

Before you sign a severance package

Use our free Severance Pay Calculator to confirm if your offer is fair. If the offer is lower than what our calculator indicates, you may have been wrongfully dismissed – contact our experienced employment lawyers at Samfiru Tumarkin LLP for guidance. Some other vital things you should know:

• More Than One Week Per Year: Contrary to popular belief, severance isn’t simply based on one or two weeks per year of service.
• Rights Don’t Change: Severance pay rules are consistent regardless of economic conditions, company downsizing, business closures, or significant public health events, such as the COVID-19 pandemic.
• Don’t Sign on the Dotted Line: Avoid signing any severance or termination documents until you’ve reviewed them carefully. Once signed, you generally forfeit your ability to negotiate a better severance package.

WATCH: Employment lawyer Lior Samfiru explains everything you need to know about severance pay on an episode of the Employment Law Show.

Talk to an employment lawyer

If you’re facing job loss or workplace issues, explore your options with our Pocket Employment Lawyer tool or contact the experienced team at Samfiru Tumarkin LLP.

Our lawyers in Ontario, Alberta, and B.C. have successfully represented tens of thousands of non-unionized employees. Beyond severance packages, we can assist with issues like:

Get the advice you need and the compensation you deserve.

Disclaimer: The materials above are provided as general information about the rights of non-unionized employees in Canada. It is not specific to any one company and should not be read as suggesting any improper conduct on the part of any specific employer, or a relationship between Samfiru Tumarkin LLP and a specific employer.